美国:亚马逊实际上禁卖家同时开Temu
国家:美国 来源网址:https://channelx.world/2025/01/amazon-effectively-bars-sellers-from-temu-marketplace/ 时间:2024 年 1 月2日
亚马逊通过实际行动已开始告诉卖家,如果他们想继续在亚马逊市场上交易,就不能在 Temu 市场上以较低的价格销售。
比如,以移动电源和充电器闻名的 Anker 不再出现在 Temu 应用程序上出售。
亚马逊一直在监控竞争对手的网站,并希望卖家在亚马逊上提供最具竞争力的价格。
现在,他们已将 Temu 市场添加到其监控的网站列表中,并更加经常进行打折活动。
因为 Temu 的市场渗透率飙升,随着Temu增加直接卖家(海外仓发货的卖家)的数量,将影响更多的亚马逊卖家订单量。
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原文:
Amazon have apparently started to tell sellers that they can’t sell at a lower price on the Temu marketplace if they want to continue their trade on the Amazon marketplace. And this appears to have had the effect of Anker, famous for their power banks and chargers, no longer appearing for sale on the Temu app.
Amazon have always monitored competitor sites and wanted sellers to offer their most competitive price on Amazon. Now they’ve added the Temu marketplace to the list of sites that they monitor, having previously discounted it. This is big news as Temu’s market penetration has skyrocketed and it will impact even more sellers as they increase the number of direct sellers (Local Warehouse in Temu terms), shipping to domestic customers.

